Clearly the older generations understand that it's better to be accepted for who you are rather than who you wish you were.

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Unless you are happy living in cyber space indefinitely, your misrepresentations will no doubt come back to haunt you.

You will miss or sabotage real opportunities at happiness with people you meet online.

Think you're going to go see that thin, blonde, buxom woman you've been chatting with online when you meet her for drinks tonight? After reviewing how many people have had to be turned away from my site, Beautiful People.com, because they had been deceitful in their application, I thought it would be prudent to commission a survey and dig a little deeper in to the most common deceptions.

Think that "affluent man" who you're about to join for an expensive dinner, will be able to pay for both of you? Running an exclusive online dating site myself, I can attest to the constant battle in working to maintain the integrity of online dating communities by weeding out disingenuous profiles -- yes, surprise surprise! The study of 1,000 single men and women -- all of whom belong to various leading mainstream dating communities -- was conducted across the US and the UK by global research agency .

Out of this environment new businesses and new industries will be born.

Donald Trump scored an impressive Electoral College victory Nov.

Men admitted to lying about height, weight and physique in their top five lies -- behind jobs and ahead of money -- and women lied about weight, age, physique, and height, with money rounding out the top five. Most of these are lies their dates can spot in the first few seconds of seeing them.

In fact, a third of those surveyed said they falsified their information so much that it prevented them from getting a second date.

More than 53 percent of Americans fabricate parts or all of their dating profile details, compared to 44 percent of Britons although neither is a number to be proud of.

It's not vilification people; it's a lack of common sense.

8 after a campaign that revealed deep divisions – by race, gender and education – that were as wide and in some cases wider than in previous elections, according to an analysis of national exit poll data.